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Tuesday 13 June 2017

The impact of the project manager’s leadership style in adoption of project ethics: the moderating role of project structure and level of team development

The impact of the project manager’s leadership style in adoption of project ethics: the moderating role of project structure and level of team development

Considering the difference between projects and other organisations, this paper will aim at contextualising the role of the project manager in promoting project ethics. Factors such as the influence of the sponsoring organisation, the powers vested in the project manager, and the level of team development within the project shall be evaluated. The significance of this study lies in the fact that projects are temporary organisations requiring that ethos and operating procedures be laid out and adopted swiftly to facilitate effective execution of the project. Besides, projects vary significantly in terms of composition where team members may be drawn from diverse backgrounds with varying levels of influence being exerted by the project sponsors. This research will aim at explaining the influence of these factors (project structure and team development) on the effectiveness of project managers getting certain ethical principles adopted within the projects. The paper will add to the existing body of knowledge hence to be of immense value to prospective project managers; and also act as a ground for further research in related academic disciplines.

The aim of this research will be to determine how the project manager’s role in promoting project ethics is impacted by the project structure and the level of project team development. The specific objectives will be as follows:
1.      To establish common ethics issues in projects warranting the project manager’s intervention
2.      To determine how the project manager’s approach to leadership impacts the resolution of project ethics issues
3.      To examine how the project structure impacts the resolution of project ethics issues
4.      To examine how the level of project team development impacts the resolution of project ethics issues

The search strategy used to identify the core articles to be used in this study was based on the following phrases: project leadership and ethics, project management and ethics, project structure and ethics, project team development. These search phrases corresponded to the main dimensions of the study. Emphasis was on selecting peer-reviewed journal articles that are fairly recent. The articles selected as the core articles addressed the respective aspects of the study in detail. They include:

‘E-ethical leadership for virtual project teams’ by Margaret R. Lee
This article discusses the role of the project manager as a leader and how the project leader can influence the values adopted by project team members. This was selected because it contains important highlights on project ethics. It is relevant to this study because it discusses the leadership by the project manager and values, which include ethics within the project.

‘Ethics and Project Management: A Journal Publication Analysis’ by Allen S.L
This article discusses ethics in project management. It provides an overview of projects and their composition, as well as factors that can promote or inhibit the implementation of good ethical standards. Particularly, it addresses the role of strong leadership within projects as a peculiar condition for adoption of high ethical standards in projects.

‘Organizational structuring and project team structuring in integrated product development project’ by Rauniar and Rawski
 This article discusses the project structure and the related power structures. It discusses how limitations on the authority of the project manager can inhibit the manager’s ability to not only enforce discipline but also influence the project values. Of particular interest is the challenge faced by projects where project team members are still answerable to their superiors in the parent companies. The article’s relevance is that it demonstrates how project structure can inhibit the project manager’s role in running the project; including enforcing project ethics.

‘Project success and project team management: Evidence from capital projects in the process industries’ by Scott-Young and Samson
The significance of this article to the research is that it demonstrates how project team development influences adoption of common values and principles. These values would include project ethics; hence highly developed project teams would be easier to influence in terms of adoption of project ethics.

Ethics in projects have been described by Allen (2011) as being part and parcel of every project. The ethical responsibility is to every stakeholder including the project sponsors, the society, and even to the project team members. However, the interpretation of these responsibilities can differ between project team members. This difference of opinions is what makes it necessary for the project manager to show leadership and drive for the adoption of certain values that would be deemed necessary for upholding project ethics (Allen, 2011). The significance of this role is very high because it is important for all project team members to have a similar point of view for the approach to operations and execution of project goals to be similar across board. This is a view reiterated by Lee (2009) who holds that the project manager should be able to inspire all team members to have a common approach towards delivery on project goals; especially on how to resolve ethical issues that may arise from time to time.

Lee (2009) time describes the project manager’s leadership qualities as being essential to the project success. While holding that any approach to leadership can be effective depending on the conditions and expectations of project team members, Lee (2009) takes the view that the project manager must identify the appropriate leadership approach needed and quickly implement it. The need for this is elaborated by Allen (2011) who distinguishes projects from the normal organisations which are a going concern. In projects, the existence of the organisation is very temporary with most projects provided with strict deadlines within which they are expected to have delivered on their mandates and wound up. This means that unlike organisations which can afford the luxury of letting ethical standards to evolve over time, project management would entail strong leadership to hasten the process of assimilation of certain ethical standards. This means that the project manager must be a good leader. This requirement is of lacking in many projects with many of the managers appointed to spearhead projects being picked on their basis of their technical and not interpersonal competencies (Allen, 2011). In addition to lack of leadership skills, there are also a number of factors that can inhibit the project manager’s ability to enforce ethical standards within the organisation.

Rauniar and Rawski (2012) describe the project structure as one of the factors that can inhibit the ability of the manager to direct project activities; including inspiring them to conform to certain values and ethics. The project structure can in this case be described as the power structures that exist within the project. They include the powers at the disposal of the project manager including the power to hire fire and discipline project team members. While this may be presumed to be the case in many projects, Rauniar and Rawski (2012) find that the converse is true with the sponsoring organisations having a significant role to play in the hiring of project team members. The team members forwarded by the organisations sponsoring the projects are often viewed as ambassadors of their organisations or supervisors to hold brief for the parent organisations.

With little authority over such members, project managers may find it difficult to enforce certain rules or promote certain values (Rauniar and Rawski, 2012). The problem would often be worse if the project is sponsored by more than one organisation with each seconding members to the project team. What ensues is a struggle for dominance on which value systems are to be embraced and this can be a challenge in the enforcement of ethical standards within the projects. In an empirical studies on projects linked to the sponsoring organisation, Rauniar and Rawski (2012) established that the functional managers tend to have a higher influence over project team members than the project managers. This implies that where there are conflicts on values and operating schedules, the project manager’s instructions would often be ignored in favour of the functional managers’. This threatens the authority of the project manager and inhibits their ability to exercise strong leadership to facilitate adoption of the desired project ethics.

The project structure as discussed by Rauniar and Rawski (2012) also impacts the process of the project team development. Scott-Young  and Samson (2008)describes a developed project team as one in which members communicate freely, trust each other, and are determined to see the project to success. Developed project teams are characterised by a common viewpoint on values and how to resolve any conflicts that may arise from time to time (Scott-Young  and Samson, 2008). This means that in highly developed project teams, it is easy for values to be discussed openly and a common position adopted. For the project manager, having a highly developed project team would mean that the team members’ commitment to the team and the project goals can be exploited to have them adopt common values. On the converse, poorly developed project teams would inhibit the ability of the project manager to influence the adoption of ethical standards. This means that the project team development process is very important for managers wishing to entrench strong ethical standards in their projects.

From the views presented above, it is clear that the project manager’s leadership role is essential for the enforcement of ethical standards in any project. Their influence, however, can be impacted significantly by the project structure and the level of project team development.

The literature review above separately addresses the elements that are of significance to this study. It addresses the influence of the project manager in driving adoption of ethical standards in the project. It also outlines the importance of strong leadership in the project with emphasis on the need to deliver on the project goals within the time limit allocated. Also discussed in the literature review are factors such as the project structure and project team development and how they influence the project manager’s ability to influence the adoption of ethical standards in a project.

However, these are based on studies that separately address the issues; hence no contextualised study to identify how project managers use leadership to influence project ethics or how project structure and team development influence the managers’ actions. This study will seal this literature gap by designing a study that comprehensively addresses these aspects of project management based on actual projects within Beijing. To answer the research questions outlined above, this study shall conduct an empirical study on 5-10 projects within Beijing. A total of 100 respondents shall be involved and data collection shall be done through structured. The preferred approach for distribution and collection will be through email. However, this will be reviewed in favour of physical distribution if found to be possible.

The target respondents will be project team members who will be required to answer questions touching on their project team manager’s leadership approaches, their project structure, and the level of project team development. The association between the answers provided shall be analysed quantitatively using regression and correlation functions in SPSS to determine the influence of these factors on effective establishment of project ethics.

Allen, S.L. (2011) Ethics and Project Management: A Journal Publication Analysis, Journal of Management & Engineering Integration, 07/2011, 11-19
Lee, M.R. (2009) E-ethical leadership for virtual project teams, International journal of project management, 27(5), 456–463
Rauniar, R. and Rawski, G. (2012). Organizational structuring and project team structuring in integrated product development project, International Journal of Production Economics, 135(2), 939 – 952
Scott-Young, C. and Samson, D. (2008). Project success and project team management: Evidence from capital projects in the process industries, Journal of Operations Management, 26(6), 749–766

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